Google's GoTo URL Throttling Is Breaking Most SEO Industry Tools

gaganghotra_ · x · 2026-11-04

Google now throttles resolution of GoTo passthrough URLs from a single SERP, returning an interstitial "Continue" page when links are resolved too quickly. DataForSEO, which had resolved 99.99% of GoTo URLs after the August rollout, says the change is breaking most industry tools for rank tracking and AI brand monitoring.

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