Odd Lots: AI shopping agents are already changing what a "fair price" means
niloofar_mire · x · 2026-10-28
Bloomberg's Odd Lots hosts Groundwork Collaborative co-founder Lindsay Owens on how AI shopping agents (like Meta's Muse) are reshaping pricing. Her think tank's research finds some consumer-facing agents recommend pricier items after learning about a user's finances, and her new book Gouged traces the pre-AI history of price gouging via data collection and surveillance. A skeptical counterpoint to claims that agents will save shoppers money.
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