North star metrics from Uber to Cursor: what top AI startups actually measure

nateliason · x · 2026-09-15

Nat Eliason shares a list of north star metrics: Uber's rides taken, Airbnb's nights booked, Lovable's daily active apps, Plaid's linked bank accounts, Duolingo's DAU, ChatGPT's retained active users, Loom's videos created that get viewed, Cursor's paid users coding 5 days/week, and Gamma's presentations created & shared—illustrating how metrics should track delivered core value, not vanity numbers.

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