A 3-step AEO audit: test 5 buyer queries in ChatGPT and Google AI Overviews to find who really gets named
nikvassev · x · 2026-09-04
A practical weekly exercise to measure your brand's real visibility in AI search:
- Write the 5 queries a buyer would actually type in your category.
- Paste them into ChatGPT and into Google with AI Overviews enabled.
- Write down which brands get named in the answers.
That list, the author argues, is the real SERP: brand exposure inside AI-generated answers is replacing traditional rankings, and companies should track who gets mentioned rather than where they rank.
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