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FLUX 3 Max: BFL and fal's Speed-First Video Model

BFL and fal Research released FLUX 3 Max, a speed-focused video generation model claiming ~12-second generation. Early hands-on tests confirmed 15-second videos generated in about 23 seconds.

2026-10-20 ~ 2026-10-20 · 2 episodes · 23 posts

Episode 1 · BFL and fal launch FLUX 3 Max: 10-second video in 12 seconds (2026-10-20, 21 posts)

Black Forest Labs (BFL) and fal have jointly released FLUX 3 Max, a post-trained video generation model focused on speed and cost efficiency. According to the official announcement, the model can generate a 10-second 720/768p video in roughly 12 seconds, making it 22x faster than Seedance 2.5 at comparable quality—the fastest in its class; third-party independent benchmarks show it tied for first in image-to-video quality. The model is now live on the fal platform with a limited-time 75% discount.

Confirmed

  • FLUX 3 Max was released by BFL, with fal contributing to adaptation and optimization; it is positioned as a post-trained video generation model optimized for speed
  • Performance figures: 10-second 720/768p video generated in 12 seconds; officially claimed to be 22x faster than Seedance 2.5 at comparable quality
  • Tied for first on the image-to-video leaderboard of a third-party independent benchmark
  • The fal platform offers three modes: text-to-video, image-to-video, and Keyframes
  • Limited-time discount: BFL states 75% off for the next two weeks, while fal says the 75% price cut lasts three weeks (the timeframes differ slightly; refer to the official pages)
  • Customized enterprise solutions are available by contacting the team

Why it matters

  • Officially positioned as the "highest-quality, fastest, and cheapest" video generation model—if the numbers hold, it would significantly lower the time and cost barrier for high-quality video generation
  • Launching with a steep discount signals direct participation in the ongoing price and speed competition in the video generation model market

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Episode 2 · Flux 3 Max I2V Test: 15-Second Video Generated in ~23 Seconds (2026-10-20, 2 posts)

A tester used Flux 3 Max on fal to turn a first-frame image of yellow rain boots on a rainy forest path into a 15-second horror-style video in just 23 seconds, with 720p promo pricing at $0.0425 per second.