The great decoupling of search: three kinds of AI crawlers need different controls

lilyraynyc · x · 2026-11-07

Slides from Darwin Santos's Tech SEO Connect talk map the evolution of the 'great decoupling of search': search crawlers (Googlebot, GPTBot, PerplexityBot) need rendering/indexing checks; training crawlers (GPTBot, ClaudeBot, Google-Extended) need per-section policies since late blocking can't undo learning; live user agents (ChatGPT, Claude, Perplexity, Gemini) need referral, WebMCP and citation verification. Each class demands its own access strategy.

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