Google's core problem: it was built to organize a web that no longer exists
signulll · x · 2026-10-31
Blogger signulll argues Google faces a structural crisis: the open web it was designed to organize has been replaced by walled gardens—Discord servers, newsletters, private forums, and algorithmic feeds that search never sees. What's still indexable is buried under SEO sludge, AI-generated spam, and paywalls. Google's DNA is extractive—scraping and ad-monetizing others' content without building a creator ecosystem—and LLMs letting anyone organize information are finishing off the mission.
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