From Larry Page nearly killing Google Cloud to $30B+ a quarter: GCP's turnaround

IsForAt · x · 2026-10-30

A resonant industry anecdote: per The Information, Larry Page considered pulling the plug on Google Cloud last year — the business was struggling and the top two cloud execs were feuding.

Quoter aronchick adds context: the team once had a $20B/year by 2020 target, grew like mad and still feared missing it, which bummed many out. GCP now does over $30B per quarter. He argues that, like AWS became Amazon's backbone, GCP is becoming the backbone of Google — and is proud to have played a very small part.

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