PostHog CEO to YC founders: bigger ambition makes startups easier to build
ycombinator · x · 2026-10-29
James Hawkins of PostHog shared lessons with YC F26 founders: bigger ambition makes startups easier — customers, teammates and investors get excited. Use "elephant carpaccio": ship a thin slice showing the whole shape. Get product in hands fast (polite interest ≠ usage); ask why early customers came, not just where; and don't mistake self-serve for no human touch — PostHog saw 30–40pp better NRR with human contact.
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