Indie dev's first iPhone game gains 123 users in a day at $0.39 CPI via Meta ads

jdluk87 · x · 2026-10-25

Indie developer jdluk87 shared growth data for his first iPhone game, Tokyo Brew Tycoon: 123 new users in a single day, with analytics showing 130 new users, 16K events and 4.6K views that week as the curve steepened from Oct 22. He buys installs via Meta ads at $0.39 CPI including the US market, and is unsure whether Meta ads are the best channel for game user acquisition.

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