Radiant simulates interviews and focus groups to de-risk decisions before customer calls
thisiskp_ · x · 2026-10-14
thisiskp explains where he'd use Radiant: narrowing what to test before customer calls. Decisions have long been made blindly — researching thought leaders at scale is too hard, crisis insights are scarce, and some decisions are too sensitive to expose to real participants. Radiant runs interviews, focus groups, and survey experiments to simulate decisions before they're made.
For anyone building a personal agent, he suggests testing with real users:
- Can it take the calendar back-and-forth off their plate?
- Can they control what goes out, and undo it?
- Does checking its work actually save time?
His core claim: trust is the product.
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