Slava Akhmechet grew from 500 to 19k X followers in 2 months by optimizing for bookmarks

viksit · x · 2026-09-25

Slava Akhmechet (Azure MySQL engineering lead, formerly Stripe and RethinkDB cofounder) shares his posting strategy: since Jul 26, his account grew from 500 to 19k followers in under two months.

Key tactics: ignore likes and optimize for bookmark count by writing genuinely useful, reference-worthy content; ignore follower counts entirely and target reach among "high value people"—competent people doing difficult work like PhD students, early founders, and engineers at hypergrowth companies. His most-bookmarked posts cover career advice, recruiting, and org design.

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