Couple Runs CPG Company Almost Entirely on AI

david_perell · x · 2026-08-03

The author shares a real-world CPG startup case where a couple are the only two employees, running almost everything via AI.

The AI optimizes Facebook ads, projects ROI, proactively warns about inventory shortages to pause ads, and handles most customer service inquiries.

Related event: Two-Person CPG Startup Runs Fully on AI Automation(2 posts)→

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