ChatGPT spotted experimenting with 5 blue links above answers in logged-out mode
gaganghotra_ · x · 2026-11-15
Users spotted ChatGPT experimenting with a new response format: 5 blue links shown above the answer text.
- The variant appeared on desktop in logged-out incognito mode, suggesting an A/B test; OpenAI has not confirmed anything.
- The find was shared with a "Welcome back SEO!" quip — if blue links become standard, ChatGPT turns back into an SEO traffic channel with significant implications for the search optimization industry.
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