Enterprise AI ROI comes down to two variables: measurable tasks and business self-awareness
ivan_bezdomny · x · 2026-11-11
Pushing back on the take that enterprises don't know if AI spend pays off, buccocapital argues ROI hinges on two variables: (1) the task being automated — e.g. support tickets cost $40 by phone, $15 by email, $5 by chat, so an AI answering at $0.70 has clearly measurable ROI; (2) whether the business actually understands why it succeeds — without that clarity, AI's value can't be assessed.
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