PwC spends $100M certifying 85,000 staff in critical thinking as AI takes on client work

DavidLinthicum · x · 2026-11-10

PwC is reportedly spending over $100M to certify 85,000 employees in critical thinking, since "the chatbot said so" is not a control framework as AI handles more client work. The author finds it both funny and slightly terrifying that a major professional services firm needs formal certification to remind consultants to verify sources and question assumptions, and predicts many more such AI-rush-then-remediate moments in coming years.

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