Google rolls Gemini Business Profile tools out to Workspace accounts

steveplunkett · x · 2026-11-07

Google's Nov 5 Small Business Bulletin says Gemini's Business Profile management tools are rolling out now to businesses using Workspace accounts, replacing the previous individual-Gmail-only setup. The help page has also dropped exclusions for the EEA and U.K., signaling relaxed regional limits.

Businesses with chat enabled now show a "Message" button next to "Call" on Google Maps listings on Android and iOS, with optional WhatsApp links. Caveat: a dead link or unread inbox now occupies one of the top buttons customers see on your Maps listing.

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