Amazon's AI Boomerang Problem: Why People Were Never Spare Parts

DavidLinthicum · x · 2026-11-06

In his latest newsletter, David Linthicum discusses Amazon's "AI boomerang problem": as companies treat employees like replaceable parts during AI-driven automation, many eliminated roles boomerang back in different forms. His core argument is that people were never spare parts — successful AI transformation requires rethinking how humans and processes fit together, not just cutting headcount and swapping in machines.

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