"Most important tech ever, worst marketing imaginable": labs failed AI messaging

vboykis · x · 2026-11-06

A widely resonant post slams AI labs' marketing as a miserable failure: the technology was sold as "a permanent underclass in 2 years," "you'll all lose your jobs," and "your career is now a $20/month subscription" — in an already terrible job market. The author calls it possibly humanity's most important technology paired with the worst marketing imaginable, improving only late last year, and asks how anyone expected that to make people excited. The quoted post laments how unpopular AI remains despite its transformative usefulness.

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