How a Solo Founder Sold a Website for $10,000 and Built Outreach SaaS Around It
Murky_Explanation_73 · reddit · 2026-11-02
A developer who ran a web agency for 4 years sold a website last week for $10,000 ($7,500 setup + $2,500/year).
- He now only does closing; his team handles everything else
- His take: businesses have money—stop charging $800-$1,500; serious pricing earns serious respect
- He built Swokei, a SaaS that finds businesses with outdated sites, audits design/SEO/mobile/speed, and turns issues into cold emails at scale—the engine behind his agency outreach.
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