AI product strategy podcast: shipping is 10x cheaper, wrong bets are 10x more expensive
aakashgupta · x · 2026-11-01
PM advisor Tim Herbig joins The Growth Podcast on product strategy in the AI era. Key takeaways: shipping has never been cheaper, so wrong bets have never been more expensive — teams boosted output 10-100x but few can tell if it moved customers. Covers the one test every strategy must pass (helping you say no), the "stupidity flip," audience trees (worked example: narrowing from all European car buyers to first-time vintage Mercedes buyers in southern Germany), which differentiators survive identical AI models, and strategy metrics.
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