8 free ways to spy on competitors, from sitemap LLM diffs to ad libraries
sahilypatel · x · 2026-10-31
A practical 8-step playbook for free competitor monitoring: feed sitemaps to an LLM to spot new/updated pages, check pricing history on archive.org, use site: searches filtered to the past month, read changelogs, scan Meta/Google/LinkedIn ad libraries, track news and socials, and mine careers pages for roadmap hints. Ends with a promo for okara, which automates tracking of pricing and messaging changes.
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