SEO expert Lily Ray on finding non-AI search results as Google AI Mode expands
lilyraynyc · x · 2026-10-30
SEO expert Lily Ray (Algorythmic founder) shared her quotes in CNET's coverage of Google's AI Mode ads. She notes Google's AI tools aren't designed to surface exact links, and recommends scrolling past AI results, using the web filter, and setting favorite publications as "preferred sources." "Unless you're satisfied with AI answers directly on Google, you're going to need to start evolving your own search behavior," she said.
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