Agents hate latency: Claude Opus drops APIs past 7.2s, and 'agent marketing' is born
danshipper · x · 2026-10-28
hammermt coins "agent marketing" with fresh data showing how latency-sensitive AI agents are when recommending APIs.
Measured thresholds (response time at which half of sessions still accept):
- Claude Opus: 7.2s (95% range 6.3–8.2s)
- Claude Sonnet: accepted at every speed, longest wait 120s
- Claude Haiku: 19.8s, longest total wait 270s
- GPT-6.1-Sol: 8.8s
The analogy: Guinness ads reframed slow pouring as a virtue. Whoever writes the equivalent pitch that convinces agents a slow API is worth waiting for could make a billion dollars.
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