Google searches, LLMs predict: a plain-English explainer on how the two tools actually differ

HarperSCarroll · x · 2026-10-26

Harper Carroll publishes a plain-English explainer on the core difference between Google Search and LLMs: Google retrieves — PageRank scans pages and ranks links — while LLMs predict the next token from training data. She clarifies a common misconception: Google has always used AI (PageRank), and is now augmented with LLMs, but the comparison here is traditional PageRank search vs LLMs. The Q&A-style post answers common questions like when to use which tool.

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