Shopify's internal Slack bot River struggled at mobile apps, so engineers made internal ads for it

jevon · x · 2026-10-23

A Shopify engineer shares that River, their internal Slack bot, initially wasn't good at building mobile apps. Even after fixes, engineers remained skeptical since mobile development has always happened on laptops — so he created a series of internal ads to promote the AI tool, offering a glimpse into how large companies drive internal agent adoption.

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