Higgsfield CEO: 50%+ of social content will be AI-generated by end of 2027

SimplyAnnisa · x · 2026-10-22

Higgsfield CEO Alex Mashrabov stands by his prediction that over 50% of social media content will be AI-generated by the end of 2027, citing explainer accounts with explosive engagement built on Higgsfield. Screenshots show three cases: saveo.house (7 posts, 197K followers, 12.8M views on one episode), scroll.engineer (25 posts, 136K followers, up to 5.9M views, monetized with courses and promo codes), and whatifpov (19 posts, 21K followers, up to 4.5M views). He believes the next generation of entertainment companies will start as AI-content Instagram/TikTok accounts.

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