Google AI Overviews now answers Black Friday deal queries directly, squeezing out affiliates
gaganghotra_ · x · 2026-10-22
A search for "black friday deals 2026 activewear" shows Google's AI Overviews directly summarizing Black Friday discounts from Gymshark, Aim'n, P.E Nation, Under Armour and others (up to 50-60% off) with links straight to brand sale pages. The poster notes affiliates may be out of luck this year, as AI summaries intercept the click-through traffic that deal/affiliate content relied on.
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