AI influencer spat over paid promo disclosure: 'I felt deceived'

damianplayer · x · 2026-10-20

Developer marclou complained that posts tagged "Paid partnership" make him go from "wow this is cool" to "meh it's an ad," arguing the disclaimer should appear above the post, not below. Marketing account damianplayer fired back that paid posts are tagged consistently and that marclou himself was paid six figures to promote Higgsfield. The spat highlights murky disclosure norms in AI influencer marketing.

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