HeyGen: repeat buyers are 1 in 5 customers but nearly half of revenue — automating thank-you videos via MCP

HeyGen · x · 2026-10-20

HeyGen shares that repeat buyers make up roughly 1 in 5 customers but nearly half of all revenue. Its suggested workflow: pull top repeat customers via the Shopify plugin in ChatGPT, then use the HeyGen MCP to auto-generate a personalized thank-you video for each one — a concrete chain connecting e-commerce data to AI video generation for brand retention.

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