Australian e-commerce brand AI bots look identical, likely from one vendor
gaganghotra_ · x · 2026-10-16
gaganghotra observes that "Ask (brand)" AI shopping bots on major Australian e-commerce sites — like JB Hi-Fi's Ask JB and PUMA's Shop with PUMA AI — share strikingly similar interfaces and generic GPT-sounding answers, lacking each brand's tone/voice. He infers all these enterprise e-commerce companies are using the same AI solutions provider for chatbot functionality.
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