Ex-X exec Nikita Bier says he pushed a chicken sandwich app to #1 on the App Store
Dimillian · x · 2026-10-15
Nikita Bier, formerly of X, set himself a post-X challenge: could he get a chicken sandwich app (Dave's Hot Chicken) to #1 on the App Store? The screenshots suggest he pulled it off, using a free-drink-with-download promotion—a notable viral growth stunt from one of the best-known app growth operators.
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