Stop Telling ChatGPT to 'Make a Graphic': A Structured Design Prompt Template
TawohAwa · x · 2026-10-05
The author shares a reusable structured prompt template for getting professional-grade social media graphics out of ChatGPT instead of generic "AI slop."
Key elements of the template:
- Specify exact dimensions (e.g. 1080×1350) and a [BRAND] placeholder
- Layer the copy: headline [HEADLINE], supporting text [TEXT], CTA [CTA]
- Typography rules: strong editorial grid, clear hierarchy, generous negative space, deliberate alignment, consistent margins; visual priority is headline > main visual > supporting text
- No more than two font families; clean, readable, professionally spaced type
- Define [PRIMARY COLOUR], [SECONDARY COLOUR] and [ACCENT]
- Describe the main visual [SUBJECT], photography style (editorial/studio/cinematic), lighting (soft/hard/natural) and background
- Explicitly ban generic Canva layouts, random shapes, excessive gradients, glass effects, glowing elements, stock-photo styling, tiny text, fake logos and unnecessary decoration
The takeaway: instead of saying "make me a graphic/flyer/poster," use this structured instruction set so the output looks like a professionally art-directed brand campaign.
Related event: Seven Structured Prompt Templates for Professional ChatGPT Designs(4 posts)→
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