Anthropic CPO: shipping three variants beats debating button placement — move design review after the build
victor_explore · x · 2026-09-30
Anthropic CPO Ami Vora used to sit in reviews debating where to put a button, down to where a thumb lands on a phone. She says nobody will ever ask her that again, because it's now faster to build three versions and try them.
The author extends the point: three versions used to cost a sprint, now they cost an afternoon — so design review moves to after the build. Put variants in front of real users and let the numbers argue.
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