Meta's Muse agent tops US App Store in 13 days, gets blocked by Amazon
量子位 · wechat · 2026-09-24
Meta Superintelligence Labs' personal AI agent Muse—focused on phone calls, returns, and shopping tasks—topped the US App Store in just 13 days, faster than ChatGPT at launch, sending Meta stock up 11% for its biggest one-day gain in nearly a year. Users report Muse negotiating with Xfinity on a three-way call to cut internet bills by $85.30/month locked for 5 years ($5,118 total), with full call transcripts visible.
Amazon is now blocking Muse entirely, citing unauthorized agent access—echoing its lawsuit against Perplexity's shopping agent, since agent-driven purchases bypass ad-driven commerce funnels. Shopify is moving the other way: CEO Tobias Lütke announced full Muse integration for agentic checkout. Truist analysts project Muse could add $28.5B in revenue for Meta by 2030.
Developers found Muse's architecture closely mirrors open-source OpenClaw, down to the SOUL.md config file. MSL head and ex-GitHub CEO Nat Friedman openly acknowledged the inspiration and credited OpenClaw creator Peter Steinberger, saying the team bought hundreds of Mac minis to use OpenClaw before building Muse.
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