Google's EU Search Degrades Direct Results for Hotels, Flights — Company Calls It Biggest Service Quality Drop Ever

FlorianGallwitz · x · 2026-09-17

To comply with EU regulations, Google disabled search features in Europe: direct results for hotels, restaurants, and flights have vanished from search. Google itself calls the changes the largest decline in service quality in its history — a consequence of regulation enforcement, not a bug.

The value now flows to booking portals: an oligopoly of platforms regains the direct customer relationship that search previously provided.

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