How Alertly's Founder Grew to 22k Users and $1M+ Revenue, Plus a New MCP Server

kylegawley · x · 2026-09-16

Kyle Gawley says his products have reached 22,000 users and $1M+ revenue. His playbook: pre-sold 7 users before writing code, a DM opener with a 90% response rate that landed Jason Calacanis as a customer, and a magazine feature that brought 100 users overnight. He also shipped an MCP server for Alertly, letting Claude or Codex query monitored leads conversationally ('What are the highest signal leads this week?').

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