Pallet founder pivoted against investor lawsuits, hit $10M+ ARR within a year

marcbhargava · x · 2026-09-16

TryPallet founder Sushanth Raman shares how he walked away from a fast-growing but ceiling-limited business despite teammates leaving and an investor threatening to sue. One year after the pivot, the company went from $0 to $10M+ ARR serving major physical-economy customers. Bain Capital Ventures published a retrospective on the decision, its cost, and what followed.

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