WIRED Greece: AI made building easier but not simpler — taste and judgment now matter more

marilynika · x · 2026-09-15

AI product builder marilynika appears in only the second-ever edition of WIRED Greece with a piece on the rise of the AI Builder generation. Drawing on her 2013 start at Google working on speech AI, she argues for a central paradox: building has become easier but not simpler. As anyone can ship a demo instantly and production costs drop, taste and judgment rise in value — AI gives options but can't tell you what matters. The hard question shifts from "can we build this?" to "for whom, what problem, and what parts should stay human?"

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