"We missed our numbers" vs "we were pacing the frontier": one industry, two spins
omooretweets · x · 2026-09-14
A sardonic take on AI-industry PR language: admitting "we missed our numbers" reads as disappointing and bearish, while reframing the same situation as "pacing the frontier" gets spun as noble and humanity-saving. The post pokes fun at how labs dress up business shortfalls as strategic virtue.
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