SerpApi quietly built its own 3.2B-page search index, decoupled from Google
gaganghotra_ · x · 2026-09-07
Search API company SerpApi has quietly built its own search index: in public alpha since February and now in preview, it covers 3.2 billion pages and requires no Google or proxies at query time.
The reason it went public is notable: according to Reddit's counterclaim, the Reddit-Google data deal blocks SerpApi from competing in search — surfacing the dispute into the open. The development could matter for the SEO and search ecosystem as an independent third-party index emerges.
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