Sam Altman: three months of startup work now fits in 17 minutes with Codex

r0ck3t23 · x · 2026-09-04

Sam Altman says work that used to take a startup three months is now doable in about 17 minutes with Codex. The essay unpacks what this means: the real bottleneck was always how many idea-to-customer feedback loops a founder could afford. With iteration cost collapsing to near zero, insiders like nurses, teachers, and mechanics can finally build the fixes they've always seen. The key variable becomes attempts per lifetime — historically countable on one hand — now unbounded, releasing a centuries-old backlog of untried ideas.

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