Podcast A/B tests 'burning money' hooks to no avail, ex-OpenAI host reveals
threepointone · x · 2026-09-02
Next Token Show, hosted by former OpenAI staff, shared behind-the-scenes content about their marketing experiments. The team A/B tested various hooks, including 'She controls the GPUs' and a 'lighting money on fire' concept, but found that these approaches did not perform well.
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