G2 spent $1.27M on 970B tokens, shifting focus from adoption to efficiency

prasanna_says · x · 2026-08-27

G2's engineering head shared their AI token spending strategy. Data shows G2 has spent $1.27 million on 970 billion tokens year-to-date.

Key strategic shifts:

Additionally, their report found that 80% of software buyers now provide dedicated token or LLM budgets for their technical teams.

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