From hyperlinks to embeddings: The architecture of attention has changed
LexiLove · x · 2026-08-21
Lexi Love reviews the evolution of the internet's architecture: in 2004, it was based on search and directories for people to find things. The arrival of social graphs, recommendation engines, behavioral targeting, and AI shifted the architecture from "hyperlinks" to "embeddings," changing how attention is distributed as systems now determine visibility, reputation, and reality.
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