Google paper: models hallucinate facts they already know

dejanseo · x · 2026-08-17

The author assumed brand-fact hallucinations came from missing training data, but a new Google Research paper shows otherwise.

Hallucinations frequently occur even when the fact is fully encoded in the model's parametric memory — the neural pathways from the user's prompt simply fail to connect to it, explaining why the same model sometimes answers correctly and sometimes doesn't. Notes and an explainer video are linked.

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