Indie Hacker's Playbook: How to Land Your First 100 Paying Users

kylegawley · x · 2026-08-13

An indie hacker with 22,000 users and over $1 million in revenue shares strategies for acquiring the first 100 users.

The core philosophy compares direct selling to approaching strangers: instead of pushing a hard sell immediately, you should ask for their "number" first. In business, this means capturing an email address, building trust over time, and asking for the sale only after establishing a relationship.

Related event: Indie Hacker Shares Playbook for Landing the First 100 Paid Users(4 posts)→

Original post →

More from Venture

Venture channel →