OpenAI Launches $125 Premium Seats for ChatGPT Business as Agentic AI Burns Tokens
The Decoder · rss · 2026-08-11
OpenAI has introduced new "Premium Seats" for its ChatGPT Business customers, priced at $125 per user per month—five times the cost of the existing Standard Seats.
- Upgraded Benefits: Premium users receive significantly increased capacity limits and are entirely exempt from the standard 5-hour usage caps.
- Underlying Drivers: This move signals that the flat-rate pricing models previously offered by AI providers are becoming unsustainable, largely due to the massive token consumption driven by agentic AI workflows.
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