SEO Insight: Topic depth beats breadth as Google ranks domain authority
Rahul_Chouhan · x · 2026-08-01
The author points out that Google no longer just ranks individual pages; it ranks the authority of an entire domain on a specific topic.
This means a store with 40 tightly focused, interlinked pages on running shoes will outrank a store with 200 loosely connected pages on general sports stuff. In the current SEO landscape, depth now beats breadth.
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