Agentic AI Shifts Focus from ROI to ROR (Return of Revenue) to Avoid Disruption
SumitGup · x · 2026-07-30
A perspective suggests that the driving force behind deploying Agentic AI internally is no longer just ROI, but ROR (Return of Revenue). Companies that fail to rearchitect their internal systems with AI risk being disrupted by AI-enabled rivals. However, this shift towards inventing new financial metrics is also viewed by some as a classic sign of an industry bubble.
Related event: Enterprises Deploy Agentic AI to Protect Revenue Over ROI(2 posts)→
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